Panties Lingerie Market Growth Opportunities, Future Challenges, Key Players, Trend and Forecast by 2032

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Rising disposable income and shifting consumer preferences towards comfortable and attractive Underwear and increasing knowledge about advantages of lingerie for health and cleanliness are major factors driving market revenue growth.

The global Panties Lingerie Market was valued at USD 37.9 billion in 2022 and is projected to achieve USD 63.2 billion by 2032. Throughout the forecast period, it is anticipated to experience a rapid compound annual growth rate (CAGR) of 5.4% in terms of revenue. Key drivers of this revenue surge include the increase in disposable income, evolving consumer preferences favoring comfortable and appealing underwear, and the growing awareness of the health and hygiene benefits associated with lingerie.

A significant trend emerging is the preference of women for businesses offering a wider array of sizes and styles, reflecting a heightened realization of the importance of wearing properly fitting and comfortable undergarments. This changing outlook has propelled the demand for lingerie, attributed to the wider selection of designs, colors, and materials available, particularly appealing to younger generations. Moreover, the influence of Athleisure and casual clothing trends has prompted more women to opt for comfortable and all-day lingerie options.

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Top Companies Operating in the Global Panties Lingerie Market Report:

·       L Brands Inc.

·       Hanesbrands Inc.

·       PVH Corp.

·       Triumph International

·       Jockey International Inc.

·       Chantelle Lingerie

·       MAS Holdings

·       Wacoal Holdings Corp.

·       Cosmo Lady (China) Holdings Co., Ltd.

·       La Perla Global Management (UK) Ltd.

Driving Factors of Panties Lingerie Market

·       Changing Fashion Trends: Evolving fashion trends and styles play a significant role in driving the Panties Lingerie Market. As consumers seek new designs, materials, and styles, lingerie manufacturers and retailers continually introduce innovative and trendy products to meet the demand.

·       Increasing Disposable Income: Rising disposable income levels, particularly in emerging economies, have a positive impact on the Panties Lingerie Market. As consumers have more purchasing power, they are willing to spend on premium and luxury lingerie products, driving the market's growth.

·       Shifting Demographics: Changes in demographics, such as increasing urbanization, the rise of the middle class, and a growing young population, contribute to the growth of the Panties Lingerie Market. These factors create new market segments and expand the customer base for lingerie products.

·       Growing Awareness and Acceptance: The growing awareness and acceptance of lingerie as an essential fashion item have led to increased demand. Lingerie is no longer seen solely as a functional undergarment but also as a fashion statement and a means of self-expression. This shift in perception has expanded the Panties Lingerie Market.

Key Regional Markets Covered in the Report:

·       North America (U.S.A., Canada, Mexico)

·       Europe (Italy, U.K., Germany, France, Rest of Europe)

·       Asia Pacific (India, China, Japan, South Korea, Australia, Rest of Asia Pacific)

·       Latin America (Chile, Brazil, Argentina, Peru, Rest of Latin America)

·       Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)

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Further market segmentation

Product Type Outlook:

  • Bras
  • Panties
  • Lounge Wear
  • Others

Distribution Channel Outlook:

  • Online
  • Offline

End-Use Outlook:

  • Women
  • Men

Key Takeaways of the Global Panties Lingerie Market Report:

·       A comprehensive overview of the global Lingerie industry.

·       Accurate market projections in terms of market size, share, and volume.

·       Thorough study of the global market dynamics, such as major market revenue growth drivers, opportunities, threats, challenges, restraints, and future growth avenues.

·       Deep-dive analysis of the upcoming market trends.

·       Qualitative and quantitative analyses of the global Panties Lingerie Market.

·       Elaborate study of the leading regional markets in the global Panties Lingerie Market.

·       Complete overview of the market’s competitive landscape.

·       Brief look at the company profiles and portfolios.

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